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Home > Our Strategy > Critical Enablers > Public and Stakeholder Engagement and Communications  

Communications and Stakeholder Engagement

Last Updated: 23 January 2012

Current Stage of Strategy Development

Additional Information

Implement strategy

A set of principles have been discussed and finalised with stakeholders. The strategy will be implemented and monitored.

Amongst many other duties, the Energy Act 2004 requires the NDA to consult stakeholders before preparing, revising or submitting its Strategy or Annual Plan (now called Business Plan) for approval.  This requirement is reiterated in the NDA's Management Statement, which states that: "Stakeholders should be involved in the development of Strategy and Annual Plans so that the NDA is exposed to a diverse range of views and the rationale for major decisions and the processes by which they are reached is clear".  

The NDA's mission statement includes a reference to 'actively engaging with stakeholders' placing this topic at the heart of the NDA's thinking, and recognising that engagement and communication is key to building the support and trust necessary for the NDA to deliver its mission effectively.

PDF Public and Stakeholder Engagement and Communications - Statement of Principles August 2010 (1Mb)

Objective

It is important that NDA decision-making is informed by a diverse range of views and that the rationale for major decisions and the processes by which they are reached is clear.  The topic strategy objective is therefore:

  • To build and maintain the support, confidence and trust of the public and stakeholders.

Scope and Boundaries

Given the legal duties (see above) on the NDA to consult stakeholders on its strategy and plans, as well as obligations set out in the Freedom of Information Act and Environmental Information Regulations, this topic strategy applies to all aspects of the NDA's work with the exception of matters relating to personal, commercial or security issues.

Interfaces

As the successful delivery of our mission depends on us being open, transparent and engaging fully with our stakeholders, this strategy interfaces with all other individual strategies.

Credible Options

Having determined the need for a strategy on Public and Stakeholder Engagement and Communications, the only credible option is to adapt a flexible, "horses for courses", approach as set out in the principles below.

Current Position

To support the delivery of our mission, the NDA's Public and Stakeholder Engagement and Communications strategy is defined by the set of principles listed below.

In summary our approach will:

  • be planned to enable stakeholder influence
  • be clear and transparent
  • be accessible
  • respect and value stakeholders
  • build the competence of staff in delivering stakeholder engagement
  • be evaluated to support and improve stakeholder engagement practice
  • be proportionate
  • comply with legal duties and appropriate codes or guidance.

Stakeholder Engagement on Communications and Stakeholder Engagement  

The draft principles were published on the NDA website for comment and a further sessions was held at the March 2010 National Stakeholder Group meeting.